The Data Read
No cost. No pitch. A strategist studies your database and walks you through what it's telling you. Live.
Two minutes now. A strategist follows up to schedule.
What you get
Most organizations have never really seen their own database. The Data Read changes that, in three plain answers.
The real shape of your database: its health, the information it holds, and the valuable segments hiding in plain sight.
How your file stacks up against organizations like yours, measured against benchmarks built from 25+ years of data no one else has.
Every opportunity your database is holding onto, from dormant contacts to untapped segments. We look for the gaps.
How it works
A two-minute form. We confirm it's a fit: the analysis needs 10,000+ records to earn its keep.
Through our encrypted portal. We'll tell you exactly which fields we need. Your data stays in safe hands.
A strategist walks you through what we found, what we see, and the one or two moves we'd make first.
In plain English
Because once you see what your data can do, you'll want help acting on it, and that's the part we're hired for. The read itself costs you nothing and commits you to nothing. It's the same insight our clients say they can't live without.
Organizations with a database of 10,000+ people who already know you: donors, members, alumni, customers, or players. Below that, there isn't enough to model. Above it, there's almost always more value than you'd expect.
Questions
Yes, no cost and no obligation. We do the analysis and present it to you. If you'd like us to help act on what we find, that's a separate conversation you can choose to have with us or not.
An export of your database, which can be de-identified (names and street addresses removed). Once you book, we send a short, specific list of the fields that make the read most useful, nothing more than you already have on hand.
Yes. Your file is transferred through our encrypted client portal and handled under strict confidentiality. Plus we will work with you on de-identifying your data while still giving us what we need to run the read.
About two weeks from the time we receive your file to your live walkthrough.
Completely fine. The read is yours to keep either way. Most of our clients started exactly here: curious, not committed.